Warning: If You Have A Facebook Fan Page, Read This
This past Friday, I noticed that my Facebook updates were getting about 20% of the reach that they usually get. Then I stumbled on this article from AdAge where Facebook openly states that fan page owners should expect their organic reach to continue to decline over time… and the best way to get your stuff seen is to pay for reach. I’m not going to tell Facebook how to run their business because it’s their business… …but here’s what YOU need to do as someone who relies on your Facebook page.